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Worried about your water? We make it crystal clear.

Tell us your concerns in 2 minutes — and our water experts will send back personalized advice and product recommendations, no pressure.

Water should be safe, clean, and taste great. But it’s often not.

You’re not alone. Most water needs some help to be truly healthy for your home and family.

FAQ: Water 101 + Our Free Consultations

Water Filtration 101

It depends on where you live — but most water has some combination of minerals, chlorine, sediment, and potentially more serious contaminants like lead, bacteria, or microplastics. Even Well Water can carry iron, sulfur, or hard water minerals. That’s why it’s helpful to tell us what you’re noticing (smells, stains, taste, etc.).

Filtration systems remove or reduce unwanted stuff from your water — like chlorine, sediment, bacteria, or hard minerals. There are different systems for different problems, and some homes only need one stage of filtration, while others might need two or three. We help you figure that out.

Pitchers are great for drinking water. Under-sink systems are great for drinking water. Whole-home systems treat all the water in your house — so showers, laundry, dishes, and more feel better and cleaner.

If you’re not sure what you need, that’s exactly what we’re here for.

Our Free Consultations

  1. You fill out a quick survey — tell us about your water (taste, smell, stains, where you live, etc.)
  2. Our experts review it — we personally go over your answers and consider what system would work best for your water and your budget.
  3. We send back recommendations — totally free, no pressure. If you want to move forward, we’ll help every step of the way.

Real people on our team — not AI, not a call center. Our water filtration experts have helped thousands of families find the right setup. We care deeply about clean water and want to make it easy for you to get there.

That’s totally fine — you don’t need to be a water expert. Just tell us what you’ve noticed (like taste, smell, or build-up), and we’ll do the rest. If needed, we can even help you test your water.

Not necessarily! Some filters are super easy to install yourself. Others might need a plumber. We’ll guide you based on what you’re comfortable with — and always provide clear instructions.

About The Water eStore

Products you can count on, experience you can trust.

It is our mission to make sure that all of the people we serve at the Water eStore know everything they need to know about the water treatment, filtration, and softening products. We don’t just sell water products, we provide solutions to solve their water problems.

We help families who have concerns about the taste, smell, discoloration or staining caused by their water. Because everyone deserves to enjoy fresh, clean, delicious water!

Make sure to check out our video library on YouTube, with hundreds of DIY videos to help you install & maintain our products yourself!